Mahindra And Mahindra Limited

Sr. Mgr.-Digital Marketing

Mahindra And Mahindra Limited
Chakan
Not disclosed
Work from OfficeWork from Office
Full TimeFull Time
Min. 5 yearsMin. 5 years

Job Description

Sr. Mgr.-Digital Marketing

Responsibilities & Key Deliverables

Strategic Planning

  • Develop and execute comprehensive digital marketing strategies aligned with business objectives.
  • Drive customer acquisition, retention, and engagement initiatives through digital channels.
  • Identify emerging digital trends, technologies, and best practices to maintain competitive advantage.
  • Manage annual digital marketing plans, budgets, and KPIs.

Performance Marketing

  • Plan, execute, and optimize paid media campaigns across Google Ads, Meta, LinkedIn, YouTube, and other relevant platforms.
  • Monitor campaign performance and maximize ROI through data-driven optimization.
  • Manage PPC, display advertising, remarketing, and lead generation campaigns.

Search Engine Optimization (SEO)

  • Lead SEO strategy to improve website visibility and organic traffic.
  • Collaborate with content and web development teams to implement on-page and technical SEO improvements.
  • Monitor keyword rankings, backlink profiles, and website health metrics.

Content & Social Media Marketing

  • Develop content strategies that support brand positioning and lead generation goals.
  • Oversee social media campaigns across relevant platforms.
  • Ensure consistent brand messaging across all digital channels.
  • Manage agency partners, content creators, and influencers where required.

Website & Marketing Automation

  • Oversee website performance, UX optimization, and conversion rate improvement initiatives.
  • Manage CRM and marketing automation platforms for lead nurturing and customer engagement.
  • Coordinate with IT and development teams for website enhancements and integrations.

Analytics & Reporting

  • Track, analyze, and report digital marketing performance using tools such as Google Analytics, Search Console, Power BI, Tableau, etc.
  • Build dashboards and provide actionable insights to leadership.
  • Measure campaign effectiveness and recommend strategic improvements.

Preferred Industries

Education Qualification

MBA in Marketing

General Experience

Critical Experience

System Generated Core Skills

System Generated Secondary Skills

Experience Level

Senior Level

Job role

Work location
Work locationChandigarh, Chakan, IN
Department
DepartmentMarketing / Brand / Digital Marketing
Role / Category
Role / CategoryAdvertising & Creative
Employment type
Employment typeFull Time
Shift
ShiftDay Shift

Job requirements

Experience
ExperienceMin. 5 years

About company

Name
NameMahindra And Mahindra Limited
Job posted by Mahindra And Mahindra Limited

You can expect a minimum salary of 0 INR. The salary offered will depend on your skills, experience and performance in the interview.

The candidate should have completed the required education and people who have 5 to 31 years are eligible to apply for this job. You can apply for more jobs in Chakan to get hired quickly.

The candidate should have sound communication skills and sound communication skills for this job.

Both Male and Female candidates can apply for this job.

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