Digital Marketing Executive

Digital Marketing Executive — RREALTORSTUDIOLocation: Ahmedabad, Gujarat

Department: Marketing

Reports To: Co-Founder / Marketing Head

Employment Type: Full-Time

About RREALTORSTUDIORREALTORSTUDIO is a real estate advisory firm operating across residential and commercial sales, leasing, and plotted land development, with presence across Ahmedabad and Gandhinagar.

Role OverviewWe're looking for a Digital Marketing Executive to own and execute campaigns across our project portfolio (residential, commercial, plots). This is a hands-on role covering paid ads, WhatsApp/CRM funnels, social media, and content coordination — working closely with design and sales teams to convert digital leads into site visits and closures.

• Key ResponsibilitiesPlan, execute, and optimize Meta (Facebook/Instagram) and Google Ads campaigns for active projects, tracking cost-per-lead and lead quality by vertical
• Manage WhatsApp CRM nurturing sequences (Gallabox or similar) — set up drip flows, monitor response rates, and flag hot leads to sales
• Own the social media calendar: festive creatives, project updates, brand content, and coordinate with designers for assets
• Track and report campaign performance weekly (leads, CPL, CTR, conversion to site visit) with actionable recommendations
• Coordinate with external agencies/freelancers on ad creatives, video/animation content, and landing pages
• Maintain lead source tracking and ensure clean handoff into the sales funnel/CRM
• Stay current on real estate digital marketing trends, ad platform changes, and competitor campaigns
• Requirements2–5 years of experience in digital marketing, ideally in real estate, BFSI, or another high-consideration-purchase category
• Hands-on experience running Meta Ads Manager and Google Ads campaigns (certifications a plus)
• Familiarity with WhatsApp Business API tools (Gallabox, AiSensy, or similar) and basic CRM workflows
• Strong analytical skills — comfortable with Excel/Google Sheets for reporting and funnel tracking
• Good written communication for ad copy, WhatsApp messaging, and social captions
• Basic understanding of Canva/design tools; video editing exposure is a plus
• Self-starter who can manage multiple live campaigns across verticals simultaneously
• Nice to HavePrior real estate market exposure
• Experience with RERA-compliant marketing communication
• Knowledge of SEO basics and website analytics (GA4)
• What We OfferDirect ownership of marketing execution across a fast-growing, multi-vertical real estate portfolio
• Close collaboration with founders and developer partners (Kothari Infra, Arvind SmartSpaces)
• Performance-linked incentives tied to lead quality and campaign ROI