Business Development Executive

KHANA BANAO

JOB DESCRIPTION – BUSINESS DEVELOPMENT EXECUTIVE

1. POSITION DETAILS

Job Title: Business Development Executive (BDE)

Department: Sales & Business Development

Company: Khana Banao

Industry: Food & Catering | Hospitality | Services

Job Type: Full-Time

Experience: 1–3 Years

Location: Pan India

Work Mode: Field Sales + Inside Sales

Reporting To: Sales Manager / Business Development Manager

2. ABOUT THE ROLE

Khana Banao is looking for an energetic, confident and result-oriented Business Development Executive to join our growing sales team.

The BDE will be responsible for generating new business, handling company-generated leads, conducting customer meetings, developing relationships, negotiating commercial terms and converting prospects into confirmed business.

The role requires strong communication, excellent follow-up skills, customer-facing ability and a target-oriented approach.

3. KEY RESPONSIBILITIES

A. Business Development & Lead Generation

• Generate new business through field visits, cold calling, networking, referrals and other channels.
• Identify and develop new customer segments and business opportunities.
• Build and maintain a strong prospect pipeline.
• Research potential customers and identify their requirements.
• Develop relationships with individuals, corporates, institutions, event organizers and other potential clients.

B. Lead Management & Sales Conversion

• Handle and respond to company-generated leads.
• Contact assigned leads within the defined response time.
• Understand customer requirements and recommend suitable Khana Banao services.
• Conduct customer meetings and service presentations.
• Follow up regularly with prospects until closure.
• Handle customer objections and commercial negotiations.
• Convert qualified leads into confirmed bookings/orders.
• Maintain accurate sales pipeline and opportunity status.

C. Field Sales

• Conduct regular customer visits and face-to-face meetings.
• Visit offices, residential communities, event venues, corporate establishments and other potential business locations.
• Develop local business networks and referral sources.
• Represent Khana Banao professionally during customer meetings and business discussions.

D. CRM & Reporting

• Update all leads, calls, meetings, follow-ups and customer information in the company’s CRM/Excel system.
• Maintain accurate lead stages and sales pipeline.
• Submit daily/weekly sales reports as required.
• Ensure no assigned lead remains unattended or without timely follow-up.
• Maintain proper records of customer discussions, quotations and negotiations.

E. Target Achievement

• Achieve monthly sales and revenue targets.
• Maintain required activity levels for calls, meetings, follow-ups and conversions.
• Improve lead-to-customer conversion rates.
• Contribute towards team and company revenue growth.

4. CANDIDATE REQUIREMENTS

Educational Qualification

• Graduate in any discipline preferred.
• Candidates with relevant sales experience may also be considered based on skills and performance.

Experience

• 1–3 years of experience in:
• Business Development
• Sales
• Field Sales
• B2B Sales
• B2C Sales
• Corporate Sales

Preferred Industry Experience

Candidates with experience in the following industries will be preferred:

• Food & Catering
• Hospitality
• Events & Wedding Services
• Franchise Sales
• EdTech
• FMCG
• Service Industry
• Restaurant/Food Business

5. REQUIRED SKILLS

• Excellent verbal and written communication
• Strong convincing and presentation skills
• Negotiation and objection-handling skills
• Strong customer relationship management
• Lead generation and prospecting
• Sales closing skills
• Strong follow-up discipline
• Target-oriented approach
• Ability to work independently
• Comfortable with field visits
• Basic knowledge of CRM and MS Excel/Google Sheets
• Professional attitude and customer-facing personality

6. IDEAL CANDIDATE PROFILE

The ideal candidate should be someone who can take complete ownership of the sales cycle, including:

Lead Generation → Prospecting → Calling → Customer Meeting → Requirement Understanding → Presentation → Negotiation → Follow-Up → Closing → Customer Relationship

The candidate should be comfortable working with sales targets and should demonstrate initiative, accountability and consistency in follow-ups.

7. KEY PERFORMANCE INDICATORS (KPIs)

Performance will be evaluated based on:

• New leads generated
• Calls and customer interactions
• Customer meetings
• Field visits
• Follow-up completion
• Qualified opportunities
• Lead conversion rate
• Number of bookings/orders closed
• Monthly sales revenue
• Sales target achievement
• CRM/Excel update compliance
• Customer relationship and repeat business

8. WORKING REQUIREMENTS

The candidate should be:

✓ Comfortable with field visits

✓ Comfortable with sales targets

✓ Willing to meet customers personally

✓ Able to work independently and with the sales team

✓ Willing to make regular follow-ups

✓ Comfortable using CRM/Excel/Google Sheets

✓ Professional while dealing with customers

9. CAREER OPPORTUNITY

The selected candidate will have the opportunity to grow within the Sales & Business Development function based on performance, experience and business contribution.

Possible career progression:

Business Development Executive

↓

Senior Business Development Executive

↓

Business Development Manager

↓

Sales Manager

↓

Regional Sales Manager / Business Head

10. HOW TO APPLY

Interested candidates can share their updated CV/Resume with the Khana Banao recruitment team.

Join Khana Banao and build your career in Sales & Business Development while contributing to a growing food, catering and services business.