Digital Marketing Executive

We are looking for a motivated and creative Digital Marketing Executive to manage and support our online marketing activities. The candidate should have hands-on knowledge of Meta Ads, Google Ads, digital marketing, social media, basic graphic/video editing, and website management.Key Responsibilities

Plan, create, manage, and optimize Meta (Facebook & Instagram) Ads.

Manage Google Ads campaigns, including Search and other relevant campaigns.

Monitor campaign performance, leads, conversions, and overall advertising results.

Develop and execute digital marketing strategies to increase brand awareness, website traffic, and leads.

Manage and maintain the company's social media platforms.

Create and coordinate engaging social media content.

Perform basic image and video editing for advertisements and social media posts.

Work on the company website, including content updates, product/service updates, banners, images, and basic website maintenance.

Coordinate with the internal team for marketing campaigns, promotions, and product launches.

Track digital marketing performance and prepare basic reports.

Research competitors, market trends, and new digital marketing opportunities.

Ensure brand consistency across social media, advertisements, and website content.

Required Skills

Good knowledge of Meta Ads Manager.

Good knowledge of Google Ads.

Understanding of digital marketing concepts such as leads, conversions, CTR, CPC, and ROAS.

Basic knowledge of SEO and social media marketing.

Basic graphic design and image/video editing skills.

Ability to work with website content and make basic updates.

Good communication and coordination skills.

Creative thinking and attention to detail.

Ability to manage multiple tasks and meet deadlines.

Preferred Qualifications

Bachelor's degree/diploma in Digital Marketing, Marketing, Business, Communications, or a related field.

Relevant experience in digital marketing, paid advertising, or e-commerce will be an advantage.

Candidates with practical knowledge and a strong portfolio may also be considered.