Business Development Executive (BDE)

About the Role

We are looking for a confident, well-spoken and organized female candidate to manage our lead communication, telecalling, patient conversions, and follow-up process. The candidate will be responsible for handling incoming leads, converting them into consultation appointments, and maintaining proper communication and data records for existing patients.

Key Responsibilities

*Handle inbound and outbound calls with prospective patients.

*Respond to and manage new lead inflow from different sources.

*Understand the patient's basic requirements and explain the relevant consultation/services.

*Take complete responsibility for converting leads into consultation appointments.

*Conduct timely and consistent follow-ups with interested leads until conversion.

*Maintain and regularly update the lead database/CRM with call status, follow-up dates, remarks, and conversion status.

*Coordinate with the concerned team to ensure a smooth patient consultation experience.

*Follow up with existing patients regarding appointments, treatment continuity, pending consultations, and other necessary communication.

*Maintain accurate patient data and follow-up records.

*Identify inactive, missed, or pending leads/patients and ensure appropriate follow-up.

*Prepare basic daily/weekly reports on leads received, calls made, appointments booked, conversions, and pending follow-ups.

*Ensure no genuine lead or patient inquiry is left unattended.

Key Skills & Requirements

• Excellent communication and convincing skills.
• Comfortable and confident speaking with patients over the phone.
• Strong follow-up and conversion skills.
• Good organizational and data-management abilities.
• Basic knowledge of Excel/Google Sheets/CRM or database management.
• Professional, polite, empathetic, and patient-friendly communication.
• Ability to handle multiple leads and follow-ups systematically.
• Prior experience in healthcare telecalling, clinic/hospital front desk, sales, customer support, or lead conversion will be preferred.
• Key Performance Areas (KPIs)
• Lead-to-consultation conversion rate
• Number of consultations booked
• Follow-up completion rate
• Response time for new leads
• Database accuracy and timely updates
• Existing patient follow-up and retention
• Overall lead and patient communication quality

Ideal Candidate

The ideal candidate should be proactive, target-oriented, persuasive, empathetic, and highly disciplined with follow-ups. She should be comfortable taking ownership of the complete journey from new lead → communication → follow-up → consultation booking → existing patient follow-up.