Business Development & Sales Executive

Job OverviewWe are looking for a results-oriented Business Development Manager who will take complete ownership of prospective customer enquiries, from initial contact to successful course enrolment.

The candidate will be responsible for personally engaging with prospective learners through telephone calls, emails and WhatsApp, understanding their requirements, recommending suitable courses, following up consistently and converting enquiries into paid enrolments.

The role also involves identifying and connecting with new potential customers and business opportunities wherever required.

This is a hands-on sales and revenue-generation role. The candidate must be capable of independently managing and closing sales, rather than simply making calls or forwarding enquiries.

Key Responsibilities

1. Lead Management & Sales Conversion

• Contact every assigned enquiry promptly through telephone, email or WhatsApp.
• Understand the prospect's professional background, training requirements and interests.
• Recommend suitable courses, certification programmes and learning pathways.
• Explain course benefits, fees, duration, certification and enrolment procedures.
• Handle objections, negotiate within approved pricing guidelines and convert leads into paid enrolments.
• Take complete ownership of the sales process from initial enquiry to closure.

2. Customer Communication & Follow-ups

• Make regular outbound sales calls to new and existing prospects.
• Send personalised emails, course details, brochures, quotations and payment links.
• Communicate and follow up with prospects through WhatsApp.
• Follow up systematically with interested, undecided and payment-pending customers.
• Reconnect with older leads to identify potential enrolment opportunities.

3. CRM & Sales Pipeline Management

• Maintain accurate and updated records of all enquiries in the CRM.
• Record customer interactions, lead status, requirements and follow-up schedules.
• Ensure that no active enquiry remains unattended or without a defined next action.
• Track the complete sales pipeline from enquiry to successful conversion.
• Prepare daily and weekly reports on follow-ups, enrolments and revenue.

4. New Business Development

• Identify and approach new prospective learners and professional customers.
• Explore opportunities for corporate training nominations, bulk enrolments and institutional sales.
• Connect with relevant organisations and decision-makers through calls, email and professional networking.
• Develop opportunities for repeat enrolments and additional course sales.

5. Sales Targets & Accountability

• Achieve assigned monthly enrolment and revenue targets.
• Take individual responsibility for sales conversions and pipeline performance.
• Proactively identify opportunities to improve conversion rates.
• Coordinate with internal teams to ensure smooth payment and enrolment processes.
• Mandatory Candidate RequirementsMinimum 2 years of relevant experience in Inside Sales, Telesales or Business Development, with direct sales-closing responsibility.
• Proven ability to convert customer enquiries into actual sales.
• Experience handling individual sales or revenue targets.
• Strong communication, persuasion, negotiation and objection-handling skills.
• Comfortable making outbound calls and following up independently.
• Experience using CRM software, email, WhatsApp and Excel/Google Sheets.
• Good spoken and written English and Hindi.
• Self-motivated, organised and capable of managing the complete sales cycle without continuous supervision.

Preferred ExperienceCandidates with experience in the following industries will be preferred:

• EdTech and Online Education
• Professional Certification and Training
• Education Counselling and Course Sales
• Banking, Insurance and Financial Services
• Subscription-based or Service Sales
• Corporate Training and B2B Sales

Important: Candidate Selection Criteria

We are specifically looking for candidates with proven sales experience and closing ability.

Candidates whose experience is limited to customer support, customer care, non-sales BPO, back-office work or general telecalling without sales targets will not be considered.

We need a candidate who already knows how to sell and can independently manage the sales cycle from Day 1.

Training on our courses and internal processes will be provided, but prior sales experience and conversion skills are mandatory.

About Smart Online CourseSmart Online Course (www.smartonlinecourse.co.in), operated by Yuni Learning Solution Pvt. Ltd., is a professional eLearning platform associated with the Risk Management Association of India (RMAI).

We offer 70+ online professional courses across Risk Management, Banking, Insurance, Artificial Intelligence, Technology, Compliance and Professional Skills.

Our programmes cater to working professionals, students, banks, insurance companies, financial institutions and corporate organisations. www.smartonlinecourse.co.in