Head of Marketing

Head of Marketing

Company: Ghost Kitchens India

Industry: F&B / QSR / Cloud Kitchens / Restaurants / Cafés

Location: Mumbai

Working Hours: 10:00 AM to 7:00 PM

About Ghost Kitchens India

Ghost Kitchens India is a growing F&B company operating across cloud kitchens, restaurants, cafés, and QSR brands. The company focuses on building strong food brands through quality products, customer experience, and effective digital marketing.

Our brands include Bad Boy Pizza, along with our growing portfolio of F&B concepts.

Company Website: https://ghostkitchensindia.com

Bad Boy Pizza: https://badboypizza.in

Role Overview

We are looking for an experienced and creative Head of Marketing to lead the marketing function, manage the marketing/creative team, and drive the digital presence of our F&B brands.

Key Responsibilities:

* Develop and execute marketing strategies for the company and its F&B brands.

* Plan monthly and quarterly marketing campaigns.

* Manage Instagram and other social media pages for brands and outlets.

* Plan and manage the social media content calendar.

* Develop Reels, videos, posts, stories, templates, and promotional creatives.

* Create new creative concepts and content based on current social media trends.

* Manage and guide the marketing and creative team.

* Allocate tasks, set timelines, and monitor team performance.

* Plan outlet-level marketing activities, promotions, offers, and campaigns.

* Coordinate with outlet teams for photoshoots, content, launches, and promotions.

* Manage influencer collaborations, brand partnerships, and digital campaigns.

* Track social media and campaign performance.

* Prepare marketing reports and share insights with management.

* Work closely with Operations and Management teams to support business and outlet requirements.

Required Skills & Experience:

* 5+ years of relevant experience in Marketing, Digital Marketing, Brand Marketing, or Social Media.

* Experience in F&B, QSR, Restaurants, Cafés, Hospitality, or Consumer Brands will be preferred.

* Strong understanding of Instagram, Reels, content creation, and social media trends.

* Experience in team management and campaign planning.

* Strong creative thinking and communication skills.

* Ability to manage multiple brands/outlets and work in a fast-paced environment.

Please go through the above JD carefully and prepare accordingly, as the interview questions will mainly be based on the role, responsibilities, and requirements mentioned in the JD.

Wishing you the very best for your interview. Stay confident and give it your best!