Social Media Specialist

We are looking for Social Media Influencer for PropCID Infotech Pvt Ltd.!!!

Company: PROPCID Infotech Pvt. Ltd.

Experience: 3–6 Years

Employment Type: Full-time

Job Location : H 85, Sector 63, Noida

No. of working days: 6 days working (9:30 am to 6:30 pm)

Job Overview

PROPCID is looking for a Social Media Influencer & Digital Marketing professional who can build our digital presence, create engaging real-estate content and drive measurable growth through social media, paid advertising, SEO, AEO and digital partnerships.

Key Responsibilities

• Create and publish engaging Reels, Shorts, videos and property content.

• Be comfortable appearing on camera and representing PROPCID.

• Manage PROPCID's Instagram, YouTube, Facebook and other social channels.

• Plan and execute Google Ads and Meta Ads campaigns.

• Manage budgets, targeting, remarketing and campaign optimization.

• Generate and improve qualified leads through digital campaigns.

• Manage SEO and AEO to improve organic and AI-search visibility.

• Conduct keyword research and optimize website and content for search.

• Build affiliate, influencer and referral partnerships.

• Track campaign, social media, SEO and lead-generation performance.

• Use GA4, Google Search Console, Google Tag Manager and advertising analytics.

• Test creatives, content, audiences and landing pages to improve results.

• Work with sales, content and technology teams to improve digital performance.

• Follow PROPCID's brand and content approval guidelines.

• Ideal Candidate

• 3–6 years of hands-on experience in Digital Marketing / Growth Marketing / Social Media.

• Strong practical experience with Google Ads and Meta Ads.

• Good knowledge of SEO, AEO and social media marketing.

• Confident on-camera communication and content creation skills.

• Experience with Instagram Reels, YouTube Shorts and video content.

• Knowledge of GA4, GSC, GTM and marketing analytics.

Interested candidates can share their CV at: hr@propcid.com or contact 7065226166.