Senior Sales Executive

Elevated Customer Experience

● Deliver a personalized, warm, and premium shopping experience to every customer while

acting as a true brand ambassador representing the elegance and values of the brand.

● Provide styling consultation and expert product knowledge on silver craftsmanship,

hallmarking, purity, gemstones, and collections to guide confident purchase decisions.

● Understand customer preferences and recommend suitable jewellery pieces for

self-purchase, gifting, and special occasions through a consultative selling approach.

● Build and nurture strong customer relationships through proactive follow-ups, repeat

engagement, loyalty building, and relationship-led selling to drive repeat business.

● Manage after-sales support including polishing, repairs, exchanges, and service coordination

while resolving customer concerns and escalations professionally to ensure positive brand

sentiment.

Sales Performance

● Achieve individual and store sales targets through consultative selling while maximizing

conversion, average bill value, and units per transaction.

● Identify upselling and cross-selling opportunities across collections to enhance customer

value and overall store performance.

● Support product launches, festive sales periods, and in-store events while maintaining

awareness of fast-moving products and customer buying trends.

Retail Operations Excellence

● Maintain impeccable visual merchandising and premium store presentation standards,

ensuring showcases, counters, and customer areas are always customer-ready.

● Execute inventory checks, cycle counts, and high-value stock counts with complete accuracy

to ensure stock integrity

Oversee secure stock movement from vault/storage to the sales floor in line with defined

processes and security protocols.

● Support billing, POS operations, cash handling, and daily opening/closing procedures to

ensure smooth store functioning.

● Coordinate with internal teams for replenishment, transfers, and stock availability while

ensuring compliance with audits, shrinkage controls, SOPs, and company policies.

Leadership & Mentorship

● Support the Store Manager in daily briefings, team readiness, and target alignment to ensure

smooth store operations.

● Mentor and coach Experience Associates on service etiquette, product knowledge, and

selling skills to enhance team capability.

● Support onboarding and training of new team members, ensuring alignment with brand

standards and store processes.

● Lead the sales floor during peak hours or in the absence of the Store Manager, handle

escalations confidently, and foster a positive, collaborative, high-performance team culture.