Amazon Ads & Marketplace Growth Manager

About Ezolv

Ezolv is an e-commerce growth and marketplace management company helping brands grow across Amazon, Flipkart, Meesho, Myntra and other digital marketplaces.

We work across marketplace account management, advertising, catalog optimization, brand building, performance reporting and business growth.

Role OverviewWe are looking for an Amazon Ads & Marketplace Growth Manager who can independently manage Amazon advertising accounts, analyze campaign performance and convert marketplace data into actionable growth decisions.

The role will involve campaign planning, keyword and search-term analysis, bid and budget optimization, performance monitoring, reporting and coordination with the listing and marketplace teams.

The ideal candidate should not only know how to operate Amazon Ads but also understand why a campaign is performing well or poorly and what action should be taken next.

Key Responsibilities

1. Amazon Advertising Management

• Plan, launch and manage Sponsored Products, Sponsored Brands and Sponsored Display campaigns.
• Manage campaign structure, targeting, match types, bids and budgets.
• Monitor daily advertising performance and account health.
• Optimize campaigns based on ACOS, ROAS, CTR, CPC, CVR and sales.

2. Search Term & Keyword Optimization

• Analyze Search Term Reports and identify high-performing and wasteful search terms.
• Identify keyword harvesting opportunities.
• Recommend negative keywords.
• Identify keywords requiring bid increases, decreases or testing.
• Develop keyword expansion strategies.

3. Bid & Budget Optimization

• Monitor campaign and keyword-level performance.
• Recommend bid adjustments based on conversion, CPC, ACOS and target ROAS.
• Identify budget-constrained campaigns.
• Allocate advertising budgets toward productive campaigns and products.

4. Product & Listing Analysis

• Analyze product-level advertising performance.
• Identify products with high traffic but poor conversion.
• Coordinate with the listing/creative team for image, title, A+ Content, pricing and content improvements.
• Identify products with strong advertising potential.

5. Marketplace Business Analysis

• Analyze the relationship between advertising sales, organic sales and total marketplace sales.
• Monitor TACOS and advertising dependency.
• Consider product margin and inventory while making advertising decisions.
• Identify opportunities for profitable growth.

6. Reporting & Recommendations

• Prepare daily/weekly/monthly advertising reports.
• Maintain campaign performance dashboards.
• Clearly communicate problems, opportunities and recommended actions to clients and internal teams.
• Present campaign performance and growth plans to clients when required.

7. Cross-functional Coordination

Work closely with:

• Marketplace Account Managers
• Listing & Catalog Team
• Graphic Designers
• Inventory Team
• Client Success Team

to ensure advertising decisions support the overall marketplace growth strategy.

Interested candidates may send resume at careers@ezolv.in