Social Media Manager

SOCIAL MEDIA MANAGERCompany: Jeevan Tech Digital Innovations Pvt Ltd.

Location: Coimbatore, Tamil Nadu

Department: Digital Marketing

Employment Type: Full-Time

Work Mode: Work From Office (WFO)

Experience: 2–5 Years

Job Summary:

Jeevan Tech Digital Innovations Pvt Ltd is looking for a creative and results-driven Social Media Manager to manage and grow the company's social media presence across various digital platforms.

The candidate will be responsible for developing social media strategies, creating engaging content, managing social media accounts, increasing audience engagement, and analyzing campaign performance.

• Key ResponsibilitiesDevelop and implement effective social media strategies aligned with company goals.
• Manage company social media accounts including Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
• Plan and maintain a monthly/weekly social media content calendar.
• Create and publish engaging posts, captions, reels, stories, videos, and other social media content.
• Coordinate with graphic designers, video editors, content writers, and marketing teams.
• Develop creative ideas for campaigns, promotions, product/service awareness, and brand building.
• Monitor social media trends, competitors, hashtags, and audience behavior.
• Increase followers, engagement, reach, leads, and overall brand visibility.
• Respond to comments, messages, and audience interactions professionally.
• Plan and execute social media campaigns and promotional activities.
• Monitor and analyze social media performance using platform insights and analytics tools.
• Prepare regular reports on reach, engagement, followers, leads, and campaign performance.
• Identify opportunities to improve content performance and audience engagement.
• Stay updated with the latest social media trends, algorithms, features, and best practices.
• Support paid social media campaigns and coordinate with the digital marketing team.
• Maintain consistent brand voice, visual identity, and communication across platforms.
• Required SkillsStrong knowledge of major social media platforms and their features.
• Excellent content planning and social media management skills.
• Good knowledge of Instagram Reels, Stories, Facebook, LinkedIn, and YouTube.
• Strong copywriting and caption-writing skills.
• Creative thinking and strong visual sense.
• Knowledge of social media analytics and performance metrics.
• Basic knowledge of digital marketing and SEO.
• Understanding of hashtags, trends, engagement strategies, and social media algorithms.
• Good communication and coordination skills.
• Ability to create engaging and trend-based content.
• Preferred SkillsExperience with Canva, Photoshop, CapCut, Premiere Pro, or similar tools.
• Knowledge of Meta Business Suite and social media scheduling tools.
• Basic knowledge of Meta Ads and LinkedIn Ads.
• Experience in managing business/brand social media accounts.
• Experience in creating and managing social media campaigns.
• Basic knowledge of influencer marketing and collaboration campaigns.
• QualificationsBachelor's degree in Digital Marketing, Marketing, Communications, Media, Journalism, or a related field.
• 2–5 years of relevant experience in social media management or digital marketing.
• Candidates with a strong social media portfolio will be preferred.

Key Performance Indicators (KPIs)

• Social media reach and impressions.
• Follower growth.
• Engagement rate.
• Content performance.
• Website traffic and leads generated through social media.
• Campaign performance and ROI.
• Brand awareness and audience growth.

Key Competencies

• Creativity and innovation.
• Excellent communication skills.
• Strong organizational and time-management skills.
• Analytical and data-driven approach.
• Ability to work independently and as part of a team.
• Strong attention to detail.
• Ability to handle multiple campaigns and deadlines.
• Passion for social media and digital trends.

Apply Now

Email Id: hr@jeevantech.in

Whatsapp No: 9500310465